BREXIT: a registered trademark in the EU
The trademark application for the word mark BREXIT was filed by Brexit drink Ltd on July 8, 2016. Within a year from filing, the Board of Appeal denied the decision of the Examiner who first rejected the application.
The Board explains that the term « brexit » has a specific meaning and is a moto for withdrawal of the UK from the EU. Such a connotation is memorable and gives resonance to the term with no immediate links to the goods.
Source: Case R 2244/2016-2.